Choosing the Best Website Builder to Grow Your Small Business

Top Picks to Build a Professional, Affordable, and Hassle-Free Website in 2025

As a small business owner, I know how important it is to have a website that's easy to use, affordable and packed with the right features. When choosing a website builder, you want to consider things like design flexibility, e-commerce options, marketing tools and overall ease of setup. Based on my research (and a lot of trial & error), here’s my take on the best website builders for small businesses in 2025:

Wix

Why it’s great: Wix is super versatile, offering over 900 templates you can customize, a simple drag-and-drop editor, and AI features that make building a site fast & painless. It's perfect for small businesses that need an all-in-one solution with builtin e-commerce, SEO, and marketing tools.
Best for: Businesses that want a professional-looking website without any coding, think service providers, portfolios, or online shops.
Pricing: Starts at $17/month (Core plan, annual billing). A free plan is available if you just wanna test things out.
Standout feature: AI chatbot that helps you build a site based on your needs.

Shopify

Why it’s great: If you’re serious about selling online, Shopify is hands down one of the best platforms out there. It comes with powerful inventory management, multi channel sales (like TikTok & Amazon), and abandoned cart recovery to boost conversions.
Best for: Retail and service businesses that wanna focus on online sales.
Pricing: Starts at $29/month (Basic plan, annual billing). There’s also a $1/month starter plan for the first three months.
Standout feature: Integrates easily with in-person POS systems.

Squarespace

Why it’s great: If you care about design, Squarespace is the go to. It has stunning, mobile friendly templates, plus built-in blogging and e-commerce features. Great for branding and visual storytelling.
Best for: Restaurants, photographers, artists, and any business that needs a sleek, high end look.
Pricing: Starts at $16/month (Personal plan, annual billing). Comes with a 14-day free trial to test it out.
Standout feature: Professionally designed templates that look amazing right out of the box.

Hostinger Website Builder

Why it’s great: This one's an affordable, AI powered website builder that actually builds your site for you based on a few simple inputs. Includes hosting and even supports small online stores (up to 500 products).
Best for: Startups or small businesses that want a low-cost, hassle-free website.
Pricing: Starts at $2.49/month (48-month plan), renews at about $14/month.
Standout feature: AI-driven site creation at an unbeatable price.

Weebly

Why it’s great: Now owned by Square, Weebly is a no frills website builder that’s easy to use and budget friendly. It’s perfect if you want a basic website with solid e-commerce features and seamless integration with Square’s payment tools.
Best for:  Businesses that do a lot of in-person sales and need a simple online presence.
Pricing: Free plan available; paid plans start at $10/month (Personal plan, annual billing).
Standout feature: Works seamlessly with Square’s ecosystem for payments & inventory.

Final Thoughts

Each of these platforms has its strengths depending on what your business needs. Wix is great for overall flexibility, Shopify is best for e-commerce, Squarespace wins on design, Hostinger is super budget friendly, and Weebly keeps things simple. Your choice really comes down to your goals, do you want a stunning site, an online store, or just something quick and affordable?

And hey, if you'd rather not deal with website builders at all, that’s where Salt Creative comes in. We’re a full-service web design agency that builds modern, mobile optimized websites for businesses of all sizes. Whether you're launching something new or your current site needs a serious refresh, we handle everything from custom design and branding to SEO and digital marketing so you don’t have to stress over the technical stuff. We’ve worked with businesses across multiple industries, so we know how to create a site that not only looks great but actually helps you attract customers and grow your business. If you want a professional website without the hassle, let’s chat!